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Marketing Makeover Session with Janice Johnson

Would you like to schedule YOUR OWN Ministry Marketing Makeover Strategy Session? Click here to learn more. Read more

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5 Simple Strategies to Help You Overcome the Overwhelm and
Start Producing Outcomes!

5 Simple Strategies to Help You Overcome the Overwhlem and Start Producing Outcomes! Are you feeling overwhelmed by the possibilities that await you? Do you find that literally every day there is a new idea, gadget, tool, training tip etc. that promises to make realizing your goals easier? I've been there. The abundance of "good ideas" have often kept me paralyzed rather than expanding my reach. I, too, have found myself at a place of doubt, confusion and information overload. Here ... Read more

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Does Social Media Help?

  Do you need help expanding your reach? Click Here to Download Your F.R.E.E. Ministry Marketing Makeover Kit. Read more

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It Really Does Matter What THEY Say

Yes, it Really Does Matter What THEY Say Did you ever wonder why Jesus asked Peter, "Who do men say that I am?" Surely, He was clear that He is God; so what did it matter what others thought about Him? Jesus knew that in order for his earthly ministry to expand it was imperative that we have a clear view of His image in the marketplace. Even more critical, his team had to know who He was—after all they were extensions ... Read more

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Uncovering Ministry Marketing “Connection Factor”

Your BFFM: Uncovering the Ministry Marketing "Connection Factor" Have you found your Best Fit For Me ("BFFM") audience yet? That's what I call my ideal audience – my "BFFMs". Call it tweenish if you like (I am a mother of a preteen) but we actually can learn something from the teen-texting lingo. BFFM suggests that there is more than just a mere association with our audience; on the contrary there exists a potential for a great relationship. Use of the word "target" seems ... Read more

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Where do I find time to expand my reach?

  Do you need more tools in expanding your reach?Download your FREE 'Ministry Marketing Makeover Kit' Read more

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Are you a Champion?

"No surrender, no retreat we take the battlefield over EVERY time!" Wow. What a statement! Taken from the Los Angeles Lakers' Ron Artest's new single, "Champion", which he made sure he 'shouted-out' during his post game interview, this is a mantra that I am definitely adopting. Today marks the first day of summer and what I see as a season for champions. Summer, the end the NBA season, the peak of the World Cup, the time of year where ... Read more

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Soar don’t settle

I hope you got a chance to enjoy some BBQ, baked beans, just plain, good ole fashion grillin' as my uncle would say. Memorial Day, traditionally, marks the beginning of a season of family fun in the sun: beaches, vacations, time with family and friends. While for many this time of year commences an influx of road trips, summer camps, and much needed family get-a-ways, for most churches it often represents a season of stark decline. Decreased attendance, sporadic ... Read more

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A Life of Sacrifice

Happy Memorial Day! It takes a brave man or woman to sacrifice their life for that of someone else. Even if it is someone you know, love, and trust. OK, be honest, would you without hesitation, willingly throw yourself in front of a moving train for your old nagging auntie? What about your cousin who always wants to borrow $20? Now imagine, giving up your life for a complete stranger? Or someone that openly disrespects you, ... Read more

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Keep Moving Forward

"No man having put his hand to the plow, and looking back, is fit for the kingdom..." Luke 9:62 One of my all time favorite movies is Meet the Robinsons. Not only is it a brilliantly crafted animation, which is quite entertaining, the overriding moral message is one that has stuck with me now three years after its release. It is no wonder why this fit-for-the-family film received 8 academy nominations. While Lewis, the main character had a hilariously, strange family and ... Read more
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