Janice Roberson – Ministry Marketing Mentor

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How long have you been doing what you do and how did you get to be a Marketing Ministry Mentor?

Well, the best way I can answer this is to take it to the beginning. I was born….just kidding (can you already tell I like to have fun?) Seriously though, there was a season in my life that led me to that a specific life changing moment. A destiny decision that truly changed the course of my life forever and subsequently made it clear that I was made to help people like YOU reach the masses with the liberating message of Christ.

A little bit more about my story. I volunteered at my church, my full time job was in communication and I did marketing for lots of corporations and I was like, “I like this. I can talk to people, this is fun, this is exciting.” It was easy. I loved the job, so that came naturally for me.

I started thinking, “Maybe I can use the same tools that I use in corporate America in ministry and maybe I’ll get the same results.” I tried a couple of things and some things worked and some things didn’t, but lo and behold, not only did our Evangelism Ministry started reaching those in our local community, I was able to get a lot of people on board with what we were doing.

I went from Evangelism Ministry to New Member Ministry and it was just all over the place, and I’m like, “Oh God, this is excellent.” Finally, I landed a job in corporate America working for a large Christian media conglomerate where I was the person whose duty was to bring other ministries on board and help them, guess what? Expand their reach. I said, “God, this is it. I’m getting paid to do what I love to do.” And that’s when I knew it was my unique call and purpose to help Christian leaders make a difference in the world around them by teaching them the principles of expanding their reach

What is ministry marketing coaching and mentoring?

Ministry marketing mentoring is the process of mixing Biblical principles established for leading, living, and serving with the proven processes for marketing, sales, and customer service so that lives are transformed, communities are changed and God is glorified in the earth.

What is ministry marketing coaching and mentoring?

Ministry marketing mentoring is the process of mixing Biblical principles established for leading, living, and serving with the proven processes for marketing, sales, and customer service so that lives are transformed, communities are changed and God is glorified in the earth.

That was my text book version—here is my real version “ministry marketing mentoring is walking step-by-step by a fellow Christ-centered leader through what it takes to allow God to freely express Himself through you and your work (whether it be in church, at the park, in your business) so that others may come to know Him, your organization or mission may thrive and God gets glory through your service.

Is ministry marketing only for those who work in church? Or are preachers?

No. Ministry marketing is for the Christian leader (Christ-centered) who desires to grow their organizations and expand their reach. Whether you are teacher or a dentist, if you are a Believer looking to reach more people with the gift and services God has placed in you and you want to do it without compromising your values, beliefs and your faith in God through Christ Jesus—ministry marketing is for YOU!

Who are your clients exactly?

Some of my clients include:

  • Pastors
  • Bishops
  • Authors
  • Speakers
  • Accountants
  • Coaches
  • Teachers
  • Trainers
  • Comedians
  • Radio Personalities
  • Pastors Wives
  • Ministry Leaders
  • Marketing Directors
  • Prophets
  • Christian Entrepreneurs
  • Relationship Coaches
  • Event planners
  • Human Resources Managers
  • Videographers
  • Photographers
  • Counselors
  • Consultants
  • Personal Trainers
  • Restaurant Owners
  • Interior Designers
  • Food Coaches
  • Personal Chefs
  • Praise and Worship Leaders
  • Graphic Designers
  • Ministers
  • Evangelists
  • Military Leaders
  • CEOs
  • Publicists
  • Financial Analysts
  • Career Coaches

What happens if you haven’t yet worked with people in my field?

I have worked with thousands of ‘Christ centered leaders in a wide scope of private practice and “independent” industries. Most likely I have worked with people in your field. Yet, I have to share with you that if I haven’t, you are not at a disadvantage, quite to the contrary.

What type of personality do you work best with and what is expected of me?

The Moruwa workshop, products, and programs are all created for leaders who want to expand their reach and impact lives. I have a go-getter attitude and I am very action oriented. Because of that, I work best with those leaders who have a go-getter attitude, action oriented, and are ready to take a no-excuse approach to reaching the masses with their message.

Consider what you do with me to be a Christ centered action learning course. You will be expected to take serious and consistent action. No more making excuses.